Organised by the Hong Kong Trade Development Council (HKTDC), the 19th Hong Kong International Lighting Fair (Autumn Edition), the second Hong Kong International Outdoor and Tech Light Expo and the 12th Eco Expo Asia concluded with close to 69,000 buyers from 151 countries and regions visiting the three events. The figure is 7 per cent higher than last year’s attendance. The number of buyers from several countries recorded double-digit growth, including India, Iran, Brazil, the United Arab Emirates, the Chinese mainland, Spain, Russia, Taiwan, Italy and France.
HKTDC Deputy Executive Director Benjamin Chau said that based on the buyer and business-matching figures, on-site survey results and Hong Kong’s latest export performance, the outlook for the lighting industry looks bright next year. He noted that suppliers have been investing more on developing innovative products to meet growing demand for smart products around the world.
“According to an on-site survey, 93% of the interviewees believed that the development toward smart cities and smart homes will facilitate the advancement of the lighting industry in the coming two years,” said Chau. “Meanwhile, household lighting systems that are compatible with, or can be controlled by smartphone or tablet applications, as well as smart lighting systems primarily with energy-saving purpose for household, industrial and commercial uses, will likely be great hits in the market.”
Sales expected to grow 16% in 2018
The HKTDC commissioned independent on-site surveys during the Autumn Lighting Fair and Outdoor and Tech Light Expo. Among the 636 exhibitors and buyers interviewed, about 95% of the respondents expected a better or stable market prospect in 2018, with the overall sales of products expected to increase by 16% on average.
On the global outlook, the survey found that respondents were most optimistic towards the Chinese mainland, followed by Japan and ASEAN markets. Among emerging markets, the industry is most interested in expanding business in the Chinese mainland (24%), ASEAN (17%) and the Middle East (7%).
On products, respondents considered household lighting (29%) to have the greatest growth potential in 2018, followed by LED and green lighting products (24%) and commercial lighting (16%).
“Internet of Lights” – A New Trend Ahead
During the fairs, industry leaders, who were invited to share their insights on the latest industry and products trends, revealed that the function of lighting products has evolved to become the “Internet of lights,” which has become an essential trend for smart homes. “Light is everywhere, it is the perfect carrier for transmitting and collecting data,” said David Barnby, Tridonic’s Senior Vice President (Global Sales & Marketing). “It will converge with the Internet, and the lighting industry has to work fast with other sectors to capture the new opportunities.”
Shanghai Pudong Intelligent Lighting Association Secretary-General Lighting Dai also pointed out that future lighting product must be connected with the Internet. “The industry must leverage cross-industry technologies, including cloud platforms, artificial intelligence, sensors, intelligent modules, voice recognition and software applications, to develop smart lights and achieve inter-operability with other devices.”
Large on-site orders
Taiwan’s Kinlights Technology Co, Ltd CEO Mike Li said that three buyers from Canada, India and Thailand placed on-site orders for the company’s street lights and high bay lights worth TWD3 million (US$100,000) on the first day of the Outdoor and Tech Light Expo. “The networking cocktail reception and business-matching meetings arranged by the HKTDC also helped us to expand our business network.”
Meanwhile, Singapore’s Leedarson Lighting Holdings Pte Ltd Deputy Marketing Director Coco Chen highlighted the busy traffic this year, saying that the company met buyers from Western Europe, the United States, Eastern Europe and South America. “On-site orders were also placed.”
New Startup zone at Eco Expo Asia showcases green innovations
The HKTDC’s Benjamin Chau pointed out that a new Startup zone was set up at Eco Expo Asia and a Startup Forum was organised to help green start-ups explore more business opportunities, bringing exciting new elements to the expo.
Hong Kong start-up Rooftop Republic Urban Farming’s co-founder Michelle Hong said the expo helped her company broaden its clientele and reach out to potential partners. “Buyers from the Chinese mainland, Germany and Morocco are not just interested in our green walls and urban farming solutions, but also keen on our software, which includes workshops and educational programmes. Discussions with the MTR and a few hotels are also underway.”
Cross-industry Cooperation
Gathering close to 3,100 exhibitors and nearly 55,000 buyers, the HKTDC Hong Kong International Lighting Fair (Autumn Edition) and the HKTDC Hong Kong International Outdoor and Tech Light Expo formed the world’s largest lighting marketplace. Meanwhile, Eco Expo Asia, jointly organised by the HKTDC and Messe Frankfurt (HK) Ltd, and co-organised by the Environment Bureau of the HKSAR Government, featured nearly 340 exhibitors and attracted more than 14,000 buyers.
The Autumn Lighting Fair was held from 27-30 October at the Hong Kong Convention and Exhibition Centre (HKCEC), while the other two fairs were held at the AsiaWorld-Expo from 26- 29 October. The three parallel fairs offered a one-stop sourcing platform and synergy to provide more cross-industry business opportunities.
About the HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and services providers. With more than 40 offices globally, including 13 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises international exhibitions, conferences and business missions to provide companies, particularly SMEs, with business opportunities on the mainland and in overseas markets, while providing information via trade publications, research reports and digital channels including the media room.
