Bajaj Electricals sponsored the 8th edition of Pinkathon Mumbai 2019. The event was announced in Mumbai by supermodel, Actor, Ultraman and Pinkathon founder Milind Soman formally at a press conference.
Bajaj Electricals Ltd., a globally renowned and India’s leading lighting and consumer products company has been the title sponsor of Pinkathon since two years now. Anuj Poddar, Executive Director, Bajaj Electricals Ltd. said “We are glad to associate with Pinkathon for the second consecutive year as the title sponsors. We, as a company, believe in supporting events that have the ability to bring a positive change in society and resonate with our brand values of ‘Inspiring people’. While our long association with Pinkathon has given us an opportunity to communicate our brand story well, it has also acted as a catalyst in empowering women and to drive them to embrace who they are both internally and externally.”
The 51st Pinkathon held on 15th December 2019 at MMRDA Ground, Next to One BKC Building, BKC, Mumbai. Pinkathon was India’s biggest women’s run to encourage and promote fitness and health among women and create awareness for Breast Cancer and other issues relating to women’s health. Over 275,000 women have run so far in the last 8 years across multiple cities.
